Green Economy London
Can Sustainability and Improving Your Bottom Line Go Hand in Hand?
April 13, 2021

Surprisingly, many organizations are discovering that they can enhance their financial situation by performing better on their environmental and social goals. Based on Bob’s new free, open-source Sustainability ROI Workbook, this presentation shows how sustainability professionals can frame the business case for sustainability initiatives in the CFO’s familiar return on investment (ROI) and cost-benefit analysis language.

Bob uses business and leadership experience from his 34-year career at IBM Canada to help sustainability champions ensure that the direct and indirect measurable benefits for any category of sustainability initiative provide compelling justifications for taking action.

More information about Bob and his resources for sustainability champions can be found at

This webinar was co-hosted by The Chamber of Commerce, The City of London and Green Economy London.